Social marketing

Authors: Innocent Sigauke, PhD (Solusi University, Zimbabwe), Kenneth Swansi, PhD (Adventist International Institute of Advanced Studies, Philippines) and Christinah Dlamini, PhD (Solusi University, Zimbabwe) Abstract: Some studies have linked the Seventh-day Adventist (SDA) church health-lifestyle with better wellbeing and longevity. However, there are suggestions that current initiatives by the SDA-church to prompt health behavior modifications […]