Author: Belingtone Eliringia Mariki, PhD (Institute of Adult Education, Tanzania)
Abstract: This study investigates the use of multimedia content for skills development in open learning, using the Girls Inspire Project in Tanzania as a case study. Conducted in the Chala and Msanzi Wards of the Rukwa Region, the study examined the multimedia features utilized in the project and their suitability within the context of open learning initiatives targeting marginalized communities in Tanzania. A qualitative approach was employed, incorporating documentary reviews and interviews with participants, including facilitators, multimedia production experts and project beneficiaries. The findings reveal that the multimedia contents used in the project were highly interactive and engaging, promoting active learner participation and effective skills development. Key multimedia features identified include high visibility, structured arrangement, varied content lengths tailored to lesson requirements and a balanced combination of media formats. These features were found to be highly suitable for the open learning context, as they enhanced accessibility and supported interactive learning for skills development, making them particularly effective for marginalized learners in remote areas. Despite the evidenced suitability of the multimedia learning contents, the study highlights the need for inclusion of more interactive elements and feedback mechanisms. The study further suggests that multimedia contents for future interventions should be tailored to meet specific needs of the target audience, considering local contexts, literacy levels and technological limitations. The study recommends future research to explore the long-term impact of multimedia learning on skills development and identify best practices for integrating multimedia features in similar development initiatives.